Passepartout Homes Beyond luxury travel

Passepartout Homes, the boutique luxury villa rental agency with properties worldwide, matches owners of unique private residences with highly discerning guests to create unforgettable experiences.

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Public Relations, Social Media and Content Marketing


The Brief

We have worked closely with Passepartout Homes to support the company to develop their reputation as a leader in the field of providing exceptional guest experiences around the world. Our services have included providing strategic PR, media relations, social media and content marketing.


Over a 6 month campaign, coverage earned included Passepartout Homes being featured in Prima for best large homes for a celebration, AOL Travel’s ‘World’s Most Luxurious Beach Holidays’, The Times Magazine special travel feature, ’30 Best Islands Around the World’, You & Your Wedding for a Valentines round-up, an interview with Passepartout’s founder Paola in Luna + Honey, as a villa provider in the Sunday Times Travel Magazine’s Portugal and Spain Foodie Guide and as a competition “Win a seven night family villa holiday to Puglia, the ‘heel’ of Italy” with full page coverage in the Sunday Times Travel Magazine. Passepartout Homes have also been included in several travel blogs and we supported the agency to further enhance their reputation as an expert in luxury villas and guest experience through content marketing.

Passepartout Homes chose Abode PR to execute its PR and social media campaigns in the UK. The agency has a very good knowledge of the vacation rental and travel industries, and was best positioned to cater for our needs.

It was an instant click. Abode PR’s Director, Jessica is very knowledgeable, easy to work with and always available. She quickly understood our challenges and objectives and was swift in elaborating a strategy. In just a few month’s work, Passepartout Homes was picked up by reputable travel media, in both print and online, allowing us to swiftly raise our profile and exposure. I have no hesitation in referring Abode PR as your travel PR agency

Paola Fiocchi

Director, Passepartout Homes