The importance of a strong PR strategy in real estate tech
A robust, forward-thinking B2B PR strategy goes way beyond sending out a few standard press releases. Instead, if you want to grow the reputation of your real estate tech business then you will need a laser-sharp strategy mapped out by a specialist PR agency.
The Power of Effective PR for Hospitality Tech Startups
Back in 2017 when I first founded Abode PR, an agency focused on partnering with global property and hospitality technology solutions, the first question I asked the tech start-ups I was connecting with was – what did they believe they needed in order to succeed in business?
3 reasons why Abode PR is the agency you’ll want to join
It’s been quite a year here at Abode PR. Having successfully navigated the pandemic challenges that swept across the travel technology industry last year..
We're Hiring! B2B (Tech) PR Account Manager
This is an exciting opportunity for a B2B PR account manager or senior account executive looking for their next challenge. The successful candidate will have superb media relations, client relationship and content creation skills.
5 Disruptive Technologies Changing Vacation Rentals in 2021
Technology has played a definitive role in the growth of the global vacation rental industry over the past few years.
RockSTRz webinar: “The importance of effective PR for hospitality businesses”
On July 14th, 2021, Abode PR joined BOOM, Guesty and TravMedia for a webinar hosted by ShortTermRentalz
Flex living? Digital nomadism? The new buzzwords in the short term rental industry
Whilst it’s been said countless times before, the short-term rental industry really has experienced a significant transformation over the past year and a half.
5 reasons why B2B podcasts increase awareness for your hospitality tech brand
Podcasting has grown rapidly. Hospitality tech companies can harness this format to engage with their customers and decision-makers in a more informal way – making it a valuable tool for raising brand awareness.
Refocus your B2B PR strategy with 4 core objectives
A question we always ask potential clients at the offset of a scoping conversation is, ‘What do you need PR to achieve for your business?’