by Jessica Gillingham | Jun 27, 2019 | PR & Digital PR
I was delighted to receive the Mark of Excellence at the Chartered Institute of Public Relations’ Excellence Awards in the category of Outstanding Independent Practitioner. Here’s what the judging panel had to say…. “Jessica has chosen to...
by Jessica Gillingham | Jan 21, 2019 | PR & Digital PR, Vacation Rental Industry
This article was originally published in the VRMA Arrival magazine under The Trade column. To be a clear specialist and leading source of vacation rentals for a destination or a type of guest, is clearly a goal for most property managers. There are now also an...
by Jessica Gillingham | Aug 6, 2018 | PR & Digital PR
This article was originally published in the July 2018 issue of VRMA’s Arrival magazine Developing an effective public relations strategy should be an important consideration for a property management business once it reaches a certain size and has clarified its...
by Jessica Gillingham | Jun 6, 2018 | PR & Digital PR, Vacation Rental Industry
This article was originally published in the May 2018 issue of VRMA’s Arrival magazine It is often quoted that Bill Gates apparently once said, “If I was down to my last dollar, I’d spend it on public relations.” Clearly Bill knows a thing or two about building...
by Jessica Gillingham | Apr 25, 2018 | PR & Digital PR, Vacation Rental Industry
A little over a year ago I decided to hone my expertise and specialise fully in working with clients in the vacation and short-term rental industry. I haven’t looked back. Alongside my small team, Abode PR has provided services to businesses in the vacation and...
by Jessica Gillingham | Apr 11, 2018 | PR & Digital PR
Achieving media coverage is hard work. It requires patience, persistence and the ability to spot and create content and news that is interesting, relevant and worthy of being consumed and shared. So, when you or your company achieves that brilliant article or gets...
