by Helen Wedgewood | Mar 16, 2020 | PR & Digital PR
To communicate – to share or exchange information, news or ideas During the current climate of uncertainty, the knee jerk reaction is to keep quiet and batten down the hatches. However, in times of crisis, the best way to maintain business relationships and to...
by Helen Wedgewood | Mar 3, 2020 | PR & Digital PR
Even if your company has done its homework and is well-versed in ‘what to do in a crisis’, it’s always a good idea to reassess your communications strategy. Industry challenges and threats change over time, as the market evolves and new external global factors...
by Helen Wedgewood | Nov 25, 2019 | PR & Digital PR
Achieving media coverage is hard work. It requires patience, persistence and the ability to spot and create content and news that is interesting, relevant and worthy of being consumed and shared. So, when you or your company achieves that brilliant article or gets...
by Helen Wedgewood | Oct 22, 2019 | PR & Digital PR
With conference season in full flow, it feels timely to look at how to maximise public speaking opportunities when they arise. How do you perform up on stage or in front of a mic? PR is all about storytelling. It’s about the message you deliver and, crucially, how...
by Helen Wedgewood | Oct 14, 2019 | Thought Leader Spotlight
Our Thought Leader Spotlight series is a regular profile interview of interesting and notable ‘game changers’ in the international vacation and short-term rental industry. We ask these industry experts, all with different backgrounds in the industry, questions that...
