We specialise in telling the story about your vacation rental business in a way that will attract and engage new and existing audiences; your next guest, your future client and the media channel that they are influenced by. We do this through PR, social media and creative content.
Our PR and media relations skills focus on relationship building and creating compelling stories that are pitched for media attention. Digital PR and securing online coverage is a key focus of our strategy.
We support you in developing a robust content strategy, creating hard working content and distributing that content through the relevant channels so that it is shared by the right audiences.
We help you develop and implement an effective social strategy that will build communities of brand advocates, connect with influencers and engage in good, relevant conversations with the right people.
Interested In Finding Out How We Can Help Your Business? Get in Touch →
In my recent talk at the VRSS in Toronto earlier this month, and also in a blog post I wrote for VRMA’s Arrival, I talked about where and how PR ‘sits’ in the typical customer (guest’s) journey towards booking a vacation rental. This blog leads on from both of those...read more
This weekend I had the great pleasure of attending and speaking at the Vacation Rental Success Summit in Toronto. This energetic 2-day industry conference, now moving into its third year, was packed full of industry experts from marketing, technology and business...read more
When it comes to PR for your vacation rental business, you have two options: to be proactive about it, or to be reactive. Ideally, to be successful with your PR, you need to be both. You need to know how to respond to PR opportunities, but you also need to know how to...read more